Archives: January 2015

  • ATP Automotive Conducts Inaugural International Sales Meeting

    ATP Automotive held its first-ever international sales meeting at the company’s corporate headquarters in Elk Grove Village, Ill. The meeting, held Jan. 19-21, included ATP Automotive sales representatives from the United States, Canada and Latin America.

    “While we have always held annual sales meetings, this was the first time we have had our entire sales team, including international members, together for an all-encompassing meeting,” said Roy Lipner, president and CEO of ATP Automotive. “It was a very productive start to our company’s 60th year as a privately owned and operated business. We felt it was important to communicate effectively to our sales team about the transformative changes we have made within ATP Automotive to allow us to be a bigger and better parts supplier to our loyal customer base.”

    Primary areas of focus of the sales meeting were continuing product education, sales communication tools and new programs for the coming year. The sales team was informed of numerous improvements made recently in the areas of data management, product line expansions and packaging upgrades, and a highlight was the review of the relaunch of one of ATP Automotive’s top-selling products, AT-205 Re-Seal, and its new, contemporary packaging.

    “At ATP Automotive, we have worked hard to assemble an outstanding team of sales professionals. This meeting gave us the opportunity to equip them with the necessary tools and programs to best serve our growing customer base,” said Steve Horn, senior vice president of sales for ATP Automotive. “It was a pleasure to see firsthand the enthusiasm our entire sales team has about the exciting changes at ATP and how they can help grow their customers’ business.”

    To learn more about ATP Automotive products, contact your ATP Automotive sales representative or call Steve Horn at 847-597-9174.

  • ATP Automotive: One-Stop Source for Flexplates, Flywheels

    With broad coverage and superior performance and durability, ATP Automotive is the leading one-stop source for top-quality flexplates and flywheels.

    “Precision manufacturing, accurate coverage and consolidations without compromise make ATP Automotive the right choice for flexplates and flywheels,” said Bob Benisek, product manager for ATP, Inc. “Our flexplates are made of high quality steel and have the correct bolt hole spacing and ring gear teeth, just like the original part, to ensure long life and durability. Our flywheels also provide precision fit and function for ease of installation and longevity.”

    Vehicles with automatic transmissions have a flexplate that connects the engine and transmission. Most flexplates are made of a thick piece of sheet metal with bolt holes for the torque converter and teeth for the starter. Manual transmission vehicles are equipped with a flywheel where the clutch assembly is mounted. The flywheel provides a smooth friction surface for the clutch disk.

    “The constant expansion and contraction of a flexplate over time can result in cracks and or shearing of the flexplate, and a damaged flexplate can create serious and expensive damage. Broken flexplates cannot be repaired and must be replaced,” said Benisek. “Flywheels can crack, become worn, or break starter teeth and once a damaged flywheel is diagnosed, a replacement flywheel is the only route to go.”

    To learn more about ATP Automotive flexplates and flywheels, contact your ATP Automotive sales representative or call the company’s Senior Vice President of Sales Steve Horn at 847-597-9174.

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